Saturday, January 30, 2010

Climate Counts

The role that a company takes in climate change is as big as the company itself. After all, companies produce a product or provide a service, and as long as they are making a profit, they usually don't care too much about the effect they are having on other people, or on the earth.

And it's hard to know what to do about it. How do you know which companies are the "baddies?" When it's time to buy a toaster, or a printer, or grab a cup of coffee, or take a weekend vacation, you don't usually sit there thinking "what effect will this choice have on the planet?"

I found a website that can help! Climatecounts.org scores companies on the steps they take and are taking on being responsible and sustainable. Airlines, hotels, media, food products, clothing... You can browse buy brand, you can look up items by industry, and you can get breakdowns (more or less) of the scores. It's not The Answer, but it's something to look at and be aware of. Companies with high scores can be invested in and supported, and companies with low scores can be avoided and peppered with emails - by the way, the website allows you to send an email directly to any of the companies listed letting them know you care about the environment.

This site is a non-profit, supported by Stonyfield Farms (who just happened to get a high score of 81?). I am not certain of the exact criteria used, or how accurate the results are. These types of things have to be difficult to rate cross industry, and I'm sure that they are as varied as the number of companies. But I think this site is worth looking at, and can give a good idea of where each company stands.

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